Instructor: Council of Public Relations Firms Annual Budget
| Fee
| | All | Register for $25 |
NOTE: Registration is closed. We are not accepting additional registrations. Course Description In these difficult economic times, digital communications can be both the most effective and the least expensive way to spread your message and fundraise. But how do you use Blogs, Web 2.0, Facebook, Twitter, and Online video? The Council of PR Firms has assembled leading digital communications minds who will take the mystery out of communicating with donors, volunteers and other stakeholders using today’s leading online and offline digital tools. Our program will cover: * WEB 2.0: Digital Communications, New Media, Social Media. What’s It All Mean?
* DIGITAL TOOLS: Making Them Work – Blogging, Social Media, Online Influencers, Branding, Digital Communications for Fundraising
* CASE STUDIES: Digital Concepts in Action Our digital communications experts will include: * Rhonda Brauer, Managing Director and West Coast Brand Marketing Chair, Burson-Marsteller, Los Angeles
* Alisa Feinstein, Vice President/Account Supervisor, Ketchum, Los Angeles
* Daniel Lemin, Director, PainePR
* Matthew Le Veque, Senior Vice President, Director Digital Strategies Group, The Rogers Group
Pricing Policy Center Associates receive a 10% discount on all classes, seminars and events. Signup to be a Center Associate. |