Attend Social Media Workshop: Facebook for Nonprofits for $85

Discounts available to members-click here to sign up!

Instructor: Filiberto Gonzalez

Course Description
Social | Impact Consulting founder & CEO Filiberto Gonzalez will host a 2 1/2 hour training on optimizing the use of your nonprofit's Facebook Page.

The training will begin with an overview of demographic data on social media users, and highlight the 150 million Facebook users in the United States. Participants will then go through a step-by-step process on developing an optimized Facebook Page for their nonprofit, which will include key insights on the profile photo, photo strip, customized tabs, and more. The training will conclude with examples of best practices, how to use Facebook Ads to micro-target supporters, and an overview on how to analyze data from the new Facebook Insights.

Each participant will sit at a desktop computer, and receive a printout of the training.

Instructor's Bio
Filiberto Gonzalez is founder and CEO of Social | Impact Consulting, LLC, a full-service consulting firm based in Los Angeles.

After a thirteen-year career in the nonprofit sector as a social worker, community advocate, program administrator, grant writer, social media strategist, and development director, Filiberto launched Social | Impact Consulting in 2011 to harness the power of social media/new media for nonprofits. Social | Impact Consulting provides professional services in four areas: fundraising, social media strategy, community outreach, and research.

Filiberto speaks regularly on social media for nonprofits. In August 2011, Filiberto was a panelist at the Social Media for Nonprofits conference in Los Angeles. Filiberto also participated in different sessions that were part of Social Media Week LA 2011.

In September 2011, The Huffington Post named Filiberto as one of ‘39 Inspiring Men ’ for his work with nonprofits and in the social good community. Later that same month, the social networking site LinkedIn invited Filiberto to represent small business owners and the social good community at the first-ever LinkedIn Town Hall with President Obama. True to form, he live-tweeted and uploaded photos from @gofiliberto while sitting in the first row.